Winners of the annual PROBA Awards 2023 have been announced

235 applications were submitted to participate in the competition of best PR practices, which is organized and conducted by SPN Communications.

The international communication award “Proba Awards 2023” identified the best projects in the field of PR - the awards ceremony took place on September 21 at the Grand Hotel Europe as part of the “Baltic Weekend 2023” forum. This year, 235 applications were submitted for participation in the award.

The awards ceremony was opened by Andrey Barannikov, CEO of SPN Communications, Chairman of the PROBA Awards Organizing Committee: “I don’t remember such fierce debate among the jury as it was today. The level of projects this year was so high that today we met twice as long as allotted for it.”

The jury paid great attention not only to the creativity and formal aspects of the evaluation, for example, the achievement of the project's goals, but also to the description of the idea of ​​implementing the project, the difficulties that the team went through, and, of course, the new experience that the project demonstrates.

The Pyaterochka project, “Local Community Centers”, received the award in the Effective Grand Prix category;

The BRAININGGROUP & MTS project was worthy of the PR Oscar in the Creative Grand Prix category.

Specialist of the Year 2023 was Aita Luzgina, project director of the Interium digital agency.

The winners of all nominations can be found on the official website of the PROBA Awards -

The organizing committee sincerely congratulates the winners of the PROBA Awards 2023 and is already preparing for the meeting next year!

Forum organizer: SPN Communications agency

Partner of the Proba Awards student nomination: MTS

General television partner: 1 Channel St. Petersburg

General information partner: TASS

General multimedia partner: Komsomolskaya Pravda

Strategic information partner: Rossiyskaya Gazeta

Official news agency: RIA Novosti

Official communication partner: IsolentaLive

Leading media partner: Arguments and Facts

Information partners: PR News,, Gazeta.Ru, ADPASS

Partner associations: RAOS, RASO, SPIBA, REPA, Association of Managers, AKOS, ARDA, AKMR.
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